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Sonoma County’s grocery stores adapt as tastes evolve

Published Sunday February 26

…beef from Healdsburg’s J Brand Cattle and feast on items from the deli, sushi bar and pizza and…

When John and Kim Lloyd bought a market in Healdsburg a quarter-century ago, the farm town reminded John of a small Orange County community he’d lived in as a boy.

And the grocery business was known for such small margins that it used to be called “penny profit,” he said.

“Healdsburg today is not what it was,” stated John Lloyd. “We’re beyond gentrified.” Bay Area communities like San Francisco have undergone gentrification, he remarked but “Healdsburg’s got them beat by 120 percent.”

Over the decades, residents here have shown they care where they shop for food, stated Robert Eyler, Sonoma State University economist.

Article length: About 470 words.
Tags: Cotati
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